Reimagining and animating the street level plaza and the entrance of MOCA,
The Museum of Contemporary Art, in Los Angele's downtown grand avenue location.
The challenges presented are structural, visceral and experimental.
The new MOCA visitor's experience delivers 1) A logical and flowing transition between museum spaces; 2) Comfortable areas to enjoy a range of activities, and Intimacy in a
public space. My direct dedication with the team: Research & Strategy, Experience & Story,
Store design, Lower Plaza design, Modeling & Rendering
Product: MOCA Musuem
Process: More to see
Type: Sponsored Project with USC school of Architecture and MOCA
